{"account_id":137,"account_name":"WADOH","id":800,"status":"Published","active":"1","password_protected":"1","password":"HealthyinCollegeWA","name":"Not a Moment Wasted","title":"","slug":"not-a-moment-wasted","profile_image":"https:\/\/media.thesocialpresskit.com\/wadoh\/SPKRCDYAr1v4.png","full_image":null,"main_color":"#575759","link_color":"","link_hover_color":"","display_alert":"1","alert_heading":"College Student (ages 18-20) Alcohol and Marijuana Prevention Toolkit","center_alert_heading":null,"alert_content":"<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\">+++<\/span><\/p>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\"><strong>INTRODUCTION<\/strong><\/span><\/p>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\">The Washington State Health Care Authority (HCA) and the Washington State Department of Health (DOH) partnered to develop <em><strong><a href=\"http:\/\/www.notamomentwasted.org\/#slide-0\">Not A Moment Wasted<\/a><\/strong><\/em>, an alcohol and marijuana prevention website for college students ages 18 to 20.<\/span><\/p>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\">Social pressure, boredom, stress, expectations around partying or experimenting in college, and perceived norms, all play a role in underage substance use. The website meets students where they are by acknowledging these realities, offering healthier alternatives and refusal skills, and outlining the risks of underage alcohol and marijuana use. <\/span><\/p>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\"><em>Not A Moment Wasted<\/em> also brings together the <em>Rethinking College Drinking<\/em> and <em>You Are<\/em> campaigns under one umbrella brand.<\/span><\/p>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\"><strong style=\"mso-bidi-font-weight: normal;\">WHAT YOU’LL FIND + HOW TO USE THIS TOOLKIT<\/strong><\/span><\/p>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\">Partners like you are critical to reducing underage drinking and marijuana use in our state. We’ve developed this toolkit to make participation in the campaigns easier.<\/span><\/p>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\">Here’s what you can do:<\/span><\/p>\r\n<ol>\r\n<li>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\"><strong>Share the campaigns on social media.<\/strong> Share campaign messages, images and videos on your organization’s social media channels. You can find prepared posts within each campaign section. Make sure to include a link to NotAMomentWasted.org.<\/span><\/p>\r\n<\/li>\r\n<li><span style=\"font-size: 10pt;\"><strong>Distribute campaign materials.<\/strong> There are downloadable posters in both campaigns. Work with your contacts at colleges and universities to get them hung up on campus. Print ads and a billboard are also available for distribution.<\/span><\/li>\r\n<li><span style=\"font-size: 10pt;\"><strong>Prepare your staff to talk about the campaigns.<\/strong> Talking points and backgrounders are available. Download and send to staff with a link to the rest of the toolkit or dedicate time during your next staff meeting to review.<\/span><\/li>\r\n<li><span style=\"font-size: 10pt;\"><strong>Adapt the campaign.<\/strong> We’ve developed turnkey materials to make them easy to disseminate, but feel free to tailor the messages and materials to your community. Please see the examples in each section for how a social media post could be tailored to a college.  <\/span><\/li>\r\n<\/ol>\r\n<p><span style=\"font-size: 10pt;\">+++<\/span><\/p>\r\n<p class=\"MsoNormal\" style=\"vertical-align: middle;\"><span style=\"font-size: 10pt;\">To access these materials, please click on the <em><strong><a href=\"https:\/\/notamomentwasted.org\/alcohol\" target=\"_blank\">Rethinking College Drinking<\/a><\/strong><\/em> and <em><strong><a href=\"https:\/\/notamomentwasted.org\/marijuana\" target=\"_blank\">You Are<\/a><\/strong><\/em> campaign tabs below.<\/span><\/p>","alert_background_color":"#12164e","alert_heading_color":"","alert_text_color":"","alert_link_color":"","alert_link_hover_color":"","instagram_url":"","twitter_url":"","facebook_url":"","google_plus_url":"","tumblr_url":"","pinterest_url":"","youtube_url":"","vine_url":"","linkedin_url":"","snapchat_url":"","contacts":"","key_dates":"","hashtags":"","brand_title":"","brand_description":"","brand_facebook":"","brand_tweets":"","brand_instagrams":"","brand_templates":"","brand_assets":"","campaigns":"1321,1319","sortorder":3,"view_count":1823,"created_at":"2019-04-22 13:05:48","updated_at":"2020-04-04 15:19:01"}